Audience & channel planning
Choose relevant platforms and content themes for the customers you want to reach.
Create a practical content plan around your audience, offers and brand identity. We agree the channels, formats and publishing scope before work begins.

Your proposal confirms the deliverables, access, tools and support included.
Choose relevant platforms and content themes for the customers you want to reach.
Plan topics, formats and posting cadence around your business priorities.
Develop agreed post designs and copy within your brand direction.
Scope scripts, editing and production requirements for short-form content.
Agree review deadlines, account access and responsibility for publishing.
Review available engagement and enquiry signals to guide the next content cycle.
Review your goals, existing setup and the people you want to reach.
Agree deliverables, responsibilities, costs and review stages.
Complete the agreed work and review it against the project scope.
Explain the next steps and agree any ongoing support.
Post quantities, formats, channels and revision rounds are confirmed in the proposal.
Paid campaigns and media budgets are separately scoped.
Community management is included only when agreed, with clear response responsibilities.
Share your goal and we will help you plan the scope and next step.
Discuss your project ↗Free initial consultation · Usually a reply within one business day